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    Our Story

    Welcome and thank you so much for being here! My name is Shirley and my heart is filled with happiness and gratitude for being able to do what I love. Let me first thank my parents for exposing me to the world of plants and herbs. Since I was a wee kid, I’ve always seen them gardening or mixing up herbs for skincare or medicine. In retrospect, all things herbal has always been something I loved, but it was buried in the depths of my mind until a few years ago. The desire to know more increased and it felt like I was discovering a part of myself that has been dormant for years.

    The increasing love for herbs, and their medicinal properties, served as a catalyst for a dream I had for a long time, which is having my own skincare brand. It was then when I took a step of faith and launched Ineffable Botanical Skincare.


    The Name

    When I was brainstorming about names, my focus was to describe nature’s and humanity’s balance, complexity, self sufficiency, strength and beauty. It doesn’t matter how much words I think I know, words always seem to fail when trying to describe it. Then the name Ineffable made its entrance. Ineffable means: “too great to be expressed in words”. That is exactly what I think about nature, humanity and their relationship. Truly Ineffable!

    Ineffable: (Adj) Too great to be expressed or described in words

    Who Are We?

    Our skin is the largest organ we have and with being the biggest, comes a lot of responsibility. Your skin serves as a protective barrier between your insides and the rest of the world, helps regulate body temperature and acts as a filter. Your skin is affected by every aspect of your life, from what you eat to your skin care routine. Unfortunately, it is easily forgotten or is likely to receive less attention.


    Ineffable Botanical Skincare is a family owned business who focuses on offering the best for your skin. We are skincare as nature intended! Always herbal, vegan, palm oil free, handcrafted in small batches, sustainable, plastic free and zero waste. Our goal is to honour nature and to use its resources in a responsible way so that we, and our future generations, can enjoy of Gods gifts to us. Our goal is to help you take care of your skin using mainly herbs and any other plant material available.

    What makes us us?

    – Herbal

    – Vegan plant-based

    – Handcrafted & small batches

    – Sensitive skin friendly

    – We are not stingy, we use high (but still safe) concentrations of ingredients

    – Reusable & sustainable packaging.

    – Always plastic-free

    – Sustainable deliveries using less cars and more bikes

    – Family business, women-led

    – No synthetic fragrances

    – No synthetic colorants. Only herbs, clays and roots are used for color

    – Palm oil free

    – Minimal, simple & clean

    – We focus on intentional spending

    Let us help you take care of your (and earth’s) ineffable beauty



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    A big THANK YOU for your support. I would love to know the good and the bad. This is the only way to improve my products continuously. If you are happy with your purchase please leave some positive feedback, if not, please let me know. Either way, your comments are greatly appreciated.

    Shirley xx

    contact us

    Phone: +31610429148


    Address: Verrijn Stuartlaan 30, 2288EL, Rijswijk. The Netherlands